Case Studies
Background
Hire Direction is an HR management company with a unique approach to hiring. Their Job Fit Calculator scores candidates using proprietary algorithms, helping HR teams match the right people to the right roles through targeted recruiting campaigns.
Challenge
Hire Direction had developed a powerful data-driven methodology to help recruiters identify top candidates for specific roles. However, without a tangible product, they struggled to monetize their approach or gain traction in the market. They recognized the need for a Minimum Viable Product (MVP) to deliver their service but faced challenges finding a partner who could understand their vision and build a high-quality solution within their budget.
Solution
Covalience provided a dedicated team of PHP engineers and consultants to transform Hire Direction’s concept into a focused and functional MVP. The team worked closely with Hire Direction to ensure the solution aligned with their vision, delivered real value, and stayed within budget.
Industry
- HR & Recruiting
Technologies
- Apache
- PHP
- CakePHP
- MySQL
- HTML
- Bootstrap
- Jquery
Covalience really struck the balance between leading and following. They helped us achieve what we wanted with the product, while still providing good advice and guidance along the way.
Jason MillerManaging Director of Sales, Hire Direction
Implementation
Over a period of four months, Covalience’s project team partnered with Hire Direction to transform their recruitment platform from a concept into a fully functional, market-ready product. Key implementation highlights included:
- Product Architecture & Development: Translated Hire Direction’s complex data algorithms, conceptual database designs, and spreadsheet-based prototypes into a scalable desktop and mobile platform.
- User Experience Design: Refined basic interface sketches into an intuitive, user-friendly experience tailored to the needs of both HR professionals and job candidates.
- End-to-End Delivery: Managed the entire product development lifecycle—UI/UX design, software engineering, testing, and project management—ensuring a smooth and cohesive build process.
- Vision Refinement: Helped Hire Direction contain, prioritize, and sharpen their product vision, enabling clearer direction and faster time to market.
Results
With Covalience managing the product development for them, Hire Direction was able to focus on their strategic plans and how they would market their new product.
- Revenue: Just four months into development, the new application made it significantly easier to demonstrate their value and generate the revenue needed to fuel business growth.
- Growth in number of Users: Over 10,000 users joined the platform within the first three years of launch.
- New Clients: In just three years, the platform attracted over 1,000 clients reflecting consistent value delivery and customer trust.
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