The Golden State Tour is the longest running developmental golf tour in America. Since 1982, thousands of aspiring golf professionals and PGA Tour players have started their careers and achieved their goals through the Golden State Tour’s year-round competitive tournaments. Known for its competition, reputation and history, the Golden State Tour provides an opportunity for golf professionals to take their game to the next level, earn a living and support charitable causes.

The GST website needed to present player information, tournament rankings, live scores and connect with GST’s social media accounts. Our objective was to make the site attractive as well as user-friendly.

We worked closely with the GST team to understand all the golf rules and terminology. We developed high-fidelity wireframes to first determine the structure of the user story. Once approved, it was easy to move into visual design, bringing life to the wireframes.