In order to more clearly communicate our brand and the services we provided, we updated our website. Because we have three service lines, the challenge was to make those clear without confusing the site visitor. We also wanted to use our logo colors for the site’s color palette but didn’t want to have a monochrome look to the site.

Working collaboratively with the executives, and the sales and marketing team, we created design options for the site. Next, we gathered feedback from all the stakeholders. We went through several design iterations until everyone agreed on the final look. The result was an easy to navigate site that clearly shows our service lines.